Washington, D.C. rapper Wale will cash in this weekend, with a strategically timed release of a customized Timberland boot thanks to a collaboration with Hip-Hop friendly retail outlet, Sneaker Villa.
Wale’s new “Gift Box 6” Timberland 6-Inch Boot is made with a premium tide pool blue upper featuring a contrasting gum outsole, edged with a tonal leather collar. The eyelets and embossed side Timberland logo on the side stands out, in bright gold.
The Gift Box 6 marks Wale’s second collaboration with Villa since they announced their partnership in May. Earlier this year, the Maybach Music Group rapper collaborated with Sneaker Villa and Asics on the “Bottle Rocket” line of sneaks.
“Our partnership with Wale extends beyond great product stories. We are working together to help youth stretch beyond today’s limitations and reach their full potential,’ Patrick Walsh, Vice President of Marketing for Villa. “As Villa expands into new neighborhoods across the country and introduces itself to new communities, the customer is always at the forefront. We are excited that Wale is part of our growing movement and will help us to further elevate the customer experience.”